Where are you on your cannabis journey? New? Pro? Off it because you went too far one night and couldn't climb out of the rabbit hole? (wait, that was me!) I eventually got back into cannabis after that wild night back in 2012 but it took a full 6 months. The truth is, if I consume too much, I get anxious, which is the opposite of what I am trying to feel!
We are in the throes of creating the most beautiful cannabis brand the world has ever seen. I mean, we are really IN IT right now. Have you manufactured anything in the US lately? It isn't impossible, and it's a huge part of our brand values, but girlfriend, it is NOT easy.
If you asked me to name my 2020 accomplishments out loud, I would have struggled to give myself credit for much of anything. But when prompted to write down my 2020 wins, to my surprise, the list is actually pretty okay! Here are some positive wins that happened in 2020 in spite of a pandemic, financial challenges and overall uncertainty about the state of our country and of my life.
You know how things sometimes just evolve? Well, as it turns out, we are doing SO much more than just delivery. We are the boots on the ground for cannabis education, product information and of course, the ever-so-real conversation about what is working, what is not working, what to take while homeschooling, CBD for pain and how to reconnect while stuck in a house quarantined with your person AND your kids. It's real. At KellyGreen, we call this form of information exchange "girlfriend-to-girlfriend".
Cannabis education is passed on girlfriend-to-girlfriend. It's in our DNA to communicate this way. For me, it's all about exchanging information so we can grow, learn, expand and help one another as we strive to become the best version of ourselves.⠀ ⠀
Call your team and tell them how wonderful, creative, clever and powerful they are. We work from home as we re-define what a female cannabis brand really looks like.
The war on drugs may be coming to an abrupt end. This election season Arizona, Montana, Mississippi, New Jersey and South Dakota all legalized cannabis. Oregon legalized magic mushrooms and at this point, I think all bets are off.
What happens to us now that we have lost an icon? Our fearless leader and advocate for women's rights in this country is gone and for me, her passing brings fear and uncertainty. How are we forging ahead and what can we do to be prepared for what may be next?
